Elite Rodeo Athletes Make Changes to Deliver Exceptional Rodeo Product

Written by

Trevor Brazile


In an effort to continue to deliver the best rodeo product in the world to its fans, Elite Rodeo Athletes (ERA), announces changes to its 2016 tour.
These changes were made with the help of well-known western industry pioneer and veteran, Randy Bernard, who is now serving as the group’s ERA consultant. Bernard, who has been a friend of ERA since its inception said, “I am for anything that is for the betterment of rodeo. I believe it is the one sport that still hasn’t seen its full potential and the ERA has the right idea of showcasing the best talent in the sport. We have decided to enact a few changes that will help us reach our goals and deliver a better product to our fans.”

Tuf Cooper


The 2016 ERA World Championships will be held at the American Airlines Center in Dallas as planned, but there will now be three performances on November 11,12 and 13 only. “We have adjusted our Championship to make it more fan friendly, and also to allow us to do something exciting that fans have been asking for,” said ERA Athlete Bobby Mote. ERA has slated to make a more detailed announcement next week on RFD-TV.

Kassidy Dennison


Fans who have already purchased tickets to the Wednesday, November 9 and Thursday, November 10 performances, whether individually, or in a set, will be contacted and issued a refund automatically. All ticketing fees (except UPS and retail pickup fees) will be refunded. If you purchased tickets at a retail location, please return the tickets to the same location. Ticket holders with questions can call Ticketmaster directly at 800-653- 8000. The November 11-13 performances are not affected. ERA ticket holders that have been inconvenienced by this change will receive exclusive opportunities during the finals as a thank you for their support.

Jesse Wright


More details about the Championship will be released in the coming weeks. To purchase tickets, book hotel rooms and learn more about Dallas, fans can go to ticketmaster.com or visit ERArodeo.com.
No changes have been made to the ERA Qualifying Series in Mesquite. The finals will take place October 1-2 at the legendary Mesquite Championship Arena. The top two athletes in each event will progress to the American Airlines Center to compete against ERA tour athletes in the 2016 ERA World Championship.
Planning for the 2017 ERA Tour is under way. Bernard says that one change fans will notice is that some ERA athletes will relinquish their stock in the ERA so that they can compete anywhere they want. “It is ERA’s first priority to take care of its cowboys, sponsors and fans.
We want the best rodeo athletes to showcase their talent everywhere. When there is an ERA event we want fans to know that the best in the world are guaranteed to be at each performance. Whether the athletes own stock or not, it does not change their commitment to the ERA,” said Bernard.
ERA plans on releasing the 2017 tour schedule later this year. For more information about ERA, visit ERArodeo.com or follow ERA on its social media channels (Twitter: @ERARodeo, Facebook: ERA Rodeo, Instagram: @erarodeo).

About Elite Rodeo Athletes (ERA):

Elite Rodeo Athletes (ERA) is a “League of Champions” where only the world’s best rodeo athletes and livestock compete. ERA is rodeo’s finest and provides rodeo athletes, fans and committees, and the entertainment and rodeo industry an opportunity to experience the most skilled rodeo athletes in the world. ERA is comprised of two tours – the Premier Tour, featuring 87 of the sport’s top athletes, representing 135 world championships, collectively; and the Qualifying Tour, offering up-and- coming rodeo talent an opportunity to qualify for the Premier Tour and ultimately in the World Championship in Dallas, Texas. FS2 (FOX Sports 2) will nationally televise all regular season events and the ERA World Championship. ERA will have the largest household network audience in all of professional rodeo.

Elite Rodeo Athletes (ERA) Mission Statement:

The Elite Rodeo Athletes mission is to provide an ability and star-driven professional rodeo property, that showcases the best rodeo talent in the world. To maximize the exposure and financial opportunities for current and future professional rodeo contestants through multiple platforms. To preserve the integrity of the sport of rodeo, while enhancing and providing a unique rodeo product to the committees of rodeo and entire entertainment and rodeo industry. Creating the best possible professional rodeo league for its fans and consumers to engage and have access to its athletes.

Cowboy Lifestyle

The Cowboy Lifestyle Network is the Online Western Enthusiast Social Hub. A community that pursues the western lifestyle and lives the cowboy ideal. Information and entertainment for the whole family inside the country world.

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