“Coors is a Selfless American Company with heart and patriotism that puts America’s heroes, the land, and you first.”

HELP PROTECT OUR WEST

Coors Banquet will once again donate up to $250,000 to the Wildland Firefighter Foundation through the Protect Our West (POW) campaign during the heat of the wildfire season. MillerCoors continues to recognize these brave men and women by displaying their generosity, which is changing the way the Wildland Fire Community is being cared for every year.

According to Rocky Arredondo of MillerCoors, “The firefighters are the new American Western heroes and Coors is here to support them and their families.”

So how can you be sure that the your purchase of Coors Banquet is going to support these extremely brave Wildland Firefighters that are battling fires on the frontline day in and day out? The POW campaign counts all Coors Banquet sales during the promotional time period from May 22nd through September 7th.

Americans are choosing Coors Banquet over other beers to support the cause. A community of public relations are also banning together, including the San Francisco Giants, Seattle Mariners, Arizona Diamondbacks and Cowboy Lifestyle Network.

On Friday, May 22, 2015, Pete Coors will be throwing the first pitch at the Arizona Diamondbacks game against the Chicago Cubs at Chase Field to kick of the 2015 POW Campaign.

Help Cowboy Lifestyle Network spread awareness by sharing what Coors Banquet is doing with everyone you know so that we can all help “Protect Our West”.

* BEER PURCHASE REQUIRED. PROGRAM BEGINS 5/1/15 AND ENDS 9/7/15 OR ONCE MAXIMUM DONATION IS REACHED. MUST BE 21+ YEARS OF AGE. FOR TERMS & CONDITIONS VISIT WWW.PROMORULES.COM/PL2824. VOID OUTSIDE OF AK, AZ, CA, ID, NV, OR, & WA, AND WHERE PROHIBITED. MILLERCOORS LLC WILL DONATE $0.25 TO THE WILDLAND FIREFIGHTER FOUNDATION FOR EVERY CASE OR CASE EQUIVALENT OF A COORS BANQUET® BEER PRODUCT (DRAFT, BOTTLES, OR CANS) PURCHASED FROM A PARTICIPATING RETAILER. MINIMUM DONATION IS $52,500 AND MAXIMUM DONATION IS $250,000. ALL DONATIONS WILL BE MADE BY MILLERCOORS LLC AND NOT BY PARTICIPANTS.