Cowboy Lifestyle Network is honored to bring to you the “Ram Ride” at the 2012 (WNFR) Wrangler National Finals Rodeo in Las Vegas, Nevada. Not only does Ram Rodeo sponsor the (PRCA) Pro Rodeo Cowboys Association, but also other Western events, such as, high school, college, and (FFA) Future Farmers America. Ram Rodeo is a company that is loyal to the cowboy lifestyle and does more than just sponsor rodeos for the benefit of local car dealerships; instead, Ram Rodeo is a company that supports two of America’s most favorite activities: Rodeo and Trucks. The Ram Rodeo Truck exhibit was spectacular to say the least and CLN is thrilled to bring you all the action!
“We are taking a little test drive out here with our consumers; we’ve got a haul demonstration going on while pulling a 14,000-pound tractor around the loop, including 5 different disciplines to show you what a 4×4 Ram Truck will do for you.”
14000-pound tractor pulled by Ram Truck
Maegan Dail graces us with an exclusive Cowboy Lifestyle Network interview with Bob Hegbloom, Director of Ram Brand and Marketing. But how exactly does Ram Trucks benefit from Rodeo?
According to Bob Hegbloom,“The lifestyle that all of the people engage with rodeo ties into our core customers. You know they use the trucks everyday from the aspect of that they are on their ranch and they use it as a tool to pull their trailers going from rodeo events or just using it for daily activities. And then you know the great thing about our truck is they can take it from that aspect of working with it everyday to going out and going to the 5-star restaurant in town. So we give them all the benefits of having a great truck that can doing everything, but on top of it they can feel comfortable traveling down the road as a family and luxury vehicle.”
2013 Ram Laramie Longhorn
In addition, Bob Hegbloom shared with the Cowboy Lifestyle Network that the 2013 Ram Laramie Longhorn is definitely a truck that blows all other competitors away because it has completely diverse features and innovatively new technology that was brought into the newly designed vehicle, which is different than any other truck on the market. In fact, the 2013 Ram 1500 is the 2013 Motor Trend “Truck of the Year.”
Cowboy Lifestyle Network always seems to run into Ram Rodeo Team Member, Randy Christman, at rodeos across the nation. CLN’s host Brittany Truman interviewed Mr. Christman at the Turquoise Circuit Finals in Las Cruces, New Mexico. Randy shares with us about the Ram Rodeo Program:
“Ram Rodeo has been in business for over 30 years, we do approximately 600 events per year, which are High School Rodeos, Pro Rodeos, Senior Pro Rodeos, College Rodeos, and FFA conventions, as we do a lot more different things than just rodeos.”
-Randy Christman
As a result, what the Ram Rodeo Program specifically does for rodeo is that they put back around $7 million in prize money for the cowboys. Ram Trucks Rodeo Sponsorship is owned and managed by longtime employees, Mike and Lori Orman. Cowboy Lifestyle Network thanks them and all of the Ram Rodeo Team Members for everything that they do for rodeo and this true American automobile company simply because of how much Ram Rodeo positively impacts every cowboys and cowgirls living the Western lifestyle.
If you missed the latest Ram Trucks Commercial that aired during the Super Bowl, be sure to watch the video and share badges to support the Ram Brand and the FFA by clicking the link below:
Lets all join together to help the Ram Brand raise $1 million to support FFA and assist in local hunger and educational programs for those in need. So click on and hang on as the Ram brand declares 2013 as the “Year of the Farmer.”
CLN Community & Event Sponsor
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