The Arizona Beef Council (ABC) knows the importance of high-quality protein as part of a healthy diet and seeks to help our neighbors in need this holiday season. In collaboration with Arizona apparel company State Forty Eight, the ABC’s second annual “Beef Up Arizona” campaign will be selling t-shirts and stickers with all proceeds going to St. Mary’s Food Bank to be earmarked for the purchase of beef.
Providing more than 10 essential nutrients including protein, iron, zinc and B vitamins, beef can be an important part of a healthful and nourishing diet. In partnering with St. Mary’s Food Bank, each shirt purchased will provide 113 beef meals to our Arizona neighbors in need. That will go far to help the 2 million Arizonans who are faced with food insecurity every year, including 1 in 4 children who grow up in poverty with food insecurity (according to Feeding America).
St. Mary’s has been distributing food at record levels since 2020 – nearly 300,000 meals per day and more than 10 million pounds of food per month to meet the increased need in the community. Over 900 partner agencies in 8 counties across Arizona receive food from St. Mary’s Food Bank.
The design from is similar from the previous campaign, but with a color update! Last December, the Arizona Beef Council and Arizona beef enthusiasts raised $2,000, which translated into 14,000 beef meals. We’re optimistic to beat that this year, with your help!
Get yourself a fun and hip t-shirt or sticker while helping to feed beef to Arizonans in need. Preorders are open now at www.ArizonaBeefStore.com but close November 13th so order soon! All orders will be shipped early-December in time for Christmas gifting.
About Arizona Beef Council
The Arizona Beef Council is the education, marketing, and promotion arm of Arizona’s beef community. This organization is a non-profit served by a nine-member board of directors representing ranchers, cattle feeders, and dairy farmers, who are appointed by the Governor of Arizona. These volunteers oversee the Beef Checkoff Program and Checkoff-funded programs in Arizona, to reach Arizona consumers with information about beef and how it is raised. The Council’s programs extend beef’s beneficial nutritional information, and the sustainability of raising beef, and help to give confidence to consumers to cook delicious beef meals. Additional programs include hosting nutrition influencers on Gate to Plate Tours, offering grants to classrooms to learn about beef, and extending the hallmark Beef. It’s What’s for Dinner. brand through advertising, implementing retail promotions, and more. To learn more about beef and the Arizona Beef Council, visit ArizonaBeef.org and follow @ArizonaBeef on Instagram and Facebook
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