Rodeo News

Black Hills Stock Show & Rodeo 2024

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From January 26 through February 3, Rapid City, South Dakota will transform into an environment of cowboys, horses, livestock, live music, shopping, great food, and more at the Black Hills Stock Show & Rodeo (BHSS). The mission of BHSS is to preserve Western heritage in South Dakota and incorporate rural lifestyles into the urban community of Rapid City.

Credit: Black Hills Stock Show & Rodeo

The event is produced by Central States Fair, Inc.; and as of 2024, it is a 66-year-long tradition. The tradition has grown to include cattle sales for 10 different breeds, a two-day horse sale, the Hutchison Western Stallion Row, more than 300 vendors and seminars to encourage and educate livestock producers, horse enthusiasts and Rapid City residents. But these aren’t the only things on the agenda for the estimated 331,000 people that attend. There will be rodeo action, livestock and horse shows, the CINCH Trade Show, concerts and various activities.

Credit: Black Hills Stock Show & Rodeo

History

What began as an idea amongst Rapid City Chamber Ag Committee members in a laundromat turned into reality in 1959, when the first Black Hills Winter Show took place. At this show, only three breeds of cattle were shown: Angus, Hereford, and Shorthorn. Other breeds were introduced to the show throughout the 60s. In 1966, the Central States Fair took over, and the name was changed to Black Hills Stock Show.

Credit: Black Hills Stock Show & Rodeo

The Central States Fair contracted with Sutton Rodeo in 1978, and the first rodeo, called the Winter Rodeo, was produced at the Civic Center. Two years later, the Black Hills Stock Show moved from the Central States Fairgrounds to the Rushmore Plaza Civic Center. Today, the nine-day event takes place back at the Central States Fairgrounds and The Monument.

Credit: Black Hills Stock Show & Rodeo

Schedule Highlights

Each day, the CINCH Trade Show opens at 10:00 a.m. and is open all day. Live music begins every day at 6:00 p.m., and daily prize drawings take place throughout the entirety of the event. We’ve compiled some of the most notable scheduled events during BHSS for you here!

Credit: Black Hills Stock Show & Rodeo

Friday, January 26:

  • Friday, January 26:
    • 1:00 p.m. – Farm Credit Services of America Horse Sale
    • 7:30 p.m. – Rodeo Rapid City PRCA Xtreme Bulls
  • Saturday, January 27:
    • 1:00 p.m. – Farm Credit Services of America Horse Sale
    • 7:30 p.m. – Rodeo Rapid City PRCA Xtreme Broncos
    • 9:00 p.m. – Live Music featuring Tristen Schofield & the Drive By Night
  • Sunday, January 28:
    • 10:00 a.m. – Runnings Jackpot Team Roping
    • 1:00 p.m. – SD High School 20x Showcase
  • Monday, January 29:
    • 6:30 p.m. – Mutton Bustin’ Championships
    • 7:00 p.m. – Sheepdog Trials Finals
  • Tuesday, January 30:
    • 6:00 p.m. – Ranch Rodeo Calcutta/Fundraiser
    • 7:00 p.m. – Ranch Rodeo Finals
  • Wednesday, January 31:
    • 8:00 a.m. – Broncs for Breakfast, Breakfast and Bloody Mary Bar
    • 10:00 a.m. – Broncs for Breakfast, Bronc Riding
  • Thursday, February 1:
    • 7:30 p.m. – Rodeo Rapid City PRCA Rodeo
    • 8:00 p.m. – BHSS Concert Series, Warren Zeiders with Clayton Mullen
  • Friday, February 2:
    • 7:30 p.m. – Rodeo Rapid City PRCA Rodeo
    • 8:00 p.m. – BHSS Concert Series, Chancey Williams with Tyler Halverson
  • Saturday, February 3:
    • 1:30 p.m. – Rodeo Rapid City PRCA Rodeo
    • 7:00 p.m. – Boots & Beer Festival, Brewery Beer Tasting
    • 7:30 p.m. – Rodeo Rapid City PRCA Rodeo

For a complete schedule of events, head on over to blackhillsstockshow.com.

Credit: Black Hills Stock Show & Rodeo

Rodeo Rapid City PRCA Rodeo

Held in the Summit Arena at The Monument, Rodeo Rapid City has been nominated for Top Five Large Indoor Rodeo of the Year 23 times, with five title wins including 2023. Today, the event is still produced by Sutton Rodeo of Onida, South Dakota.

Credit: Black Hills Stock Show & Rodeo

Exceptional Show

An exceptional show is put on by announcers Will Rasmussen and Wayne Brooks, specialty act Rider and Bethany Keiser and so many more; and the top names in the sport of rodeo make their way to Rapid City to show off their talents, athleticism and skills. Last year’s winners of the Rodeo Rapid City PRCA Rodeo were Tanner Aus, Billy Boldon, L.J. Yeahquo, J.C. Yeahquo, Shorty Garrett, Britt Bedke, Roy Lee, Kelly Allen, Bobby Olson and Chance Schott.

Credit: Black Hills Stock Show & Rodeo

Tickets

You won’t want to miss out on all that’s going on in Rapid City in January and February! So, make sure you get those tickets purchased, as they are on sale now. Ticket prices vary, but all tickets can be bought online either on the BHSS website or The Monument website. Advance sale ticket prices for everything except the Rodeo Rapid City PRCA performances are as follows.

  • Wild Ride – $15
  • Wild Ride VIP Tables – $100
  • All American Sheep Day – $20
  • Ranch Rodeo Preliminaries – $15
  • Ranch Rodeo Finals – $10 to $35
  • Broncs for Breakfast – $30
  • Warren Zeiders with Clayton Mullen – $40
  • Chancey Williams with Tyler Halverson – $40
  • Boots & Beer Festival – $30
  • Boots & Beer Festival VIP – $60

We’ll see you in South Dakota soon for all the excitement of the Black Hills Stock Show and Rodeo!

Credit: Black Hills Stock Show & Rodeo
Hannah Crandall

Originally from Earth, Texas, a small town in the Texas panhandle, I was raised around rodeo, agriculture, and the western lifestyle. With a degree from Texas A&M University, I have found a passion for promoting the lifestyle that made me who I am today. I am an experienced writer, marketer, and event professional with a strong desire to share the stories of those in our industry. When I’m not busy seeking out ways to promote the western way of life, I enjoy following those I care about around to rodeos, hunting, and going on runs with my blue-eyed, blue-merle Australian Shepherd.

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