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COVID-19 and the Western Industry

Updated March 17, 2020

As the world starts to shut down city by city, Cowboy Lifestyle Network thought it would be important to update our fans on current closures and effects of this outbreak moving forward. I’m not sure if anyone else feels this way, but I remember COVID-19 starting with the toilet paper memes on Facebook. I didn’t think it was a big deal and I thought it was something that would blow over just like everything else that becomes a hot commodity on social media. And then the unbelievable news hit my ears…Houston Rodeo was closing its doors. I truly did think that that was a joke. I had to look it up because there was no way that the largest rodeo in Texas was shutting its doors because of this, but it did. And that was just the beginning.

Here is what the Texas Tribune had to say about the loss that Houston will feel because of the shutdown,

The cancellation robs Houston of an untold portion of the enormous economic boon brought every year by the event. Last year, the 24-day celebration generated $391 million in economic activity in the greater Houston area and attracted more than 2.5 million visitors.

Now, I don’t want to make light of this situation or minimalize the fact that we are trying to keep people safe and healthy, but what I would like to push home, is the impact that these cancellations will have on communities across the country. Shortly after Houston, Rodeo Austin made the announcement, hours after they said the show would go on, that they as well, would have to shut their doors. The economic impact of these closures is devastating. Rodeo Austin is a non-profit organization that raises over a million dollars each year to give back to its community. Coming from a small town and running a hometown rodeo myself, this breaks my heart that organizations will go without, possibly in a time of need because of the shutdowns.

The PBR has also been affected by this outbreak. Originally, they were only going to shut down main events like Glendale PBR and run small, closed events at their home base in Pueblo, CO. Unfortunately, we got the news this morning that all events in the foreseeable future will be canceled or postponed. I have to give major kudos to Sean Gleason, CEO of PBR for not only trying to keep airing the sport but also to provide hours and jobs for the folks that depend on this for a living.

Check out the list below for an ongoing list of major events canceled or postponed.

  • Houston Rodeo – Canceled
  • Rodeo Austin – Canceled
  • Cave Creek Rodeo Days – Postponed to May 22nd-24th, 2020
  • Montgomery, AL, Southeastern Livestock Exposition & Rodeo, 3/19/2020, 3/21/2020 POSTPONE
  • Nacogdoches, TX, Nacogdoches Pro Rodeo & Steer Show, 3/19/2020, 3/21/2020 CANCELED
  • Fargo, ND, PRCA Championship Rodeo, 3/20/2020, 3/21/2020 CANCELED
  • Nashville, GA, Cotton Blossom Roundup, 3/20/2020, 3/21/2020 POSTPONED
  • Winston Salem, NC, Cinch World’s Toughest Rodeo, 3/20/2020, 3/21/2020 CANCELED
  • Goliad, TX, Goliad County Fair & PRCA Rodeo, 3/20/2020, 3/22/2020 CANCELED
  • Beaumont, TX, YMBL Championship Rodeo, 3/27/2020, 3/28/2020 POSTPONED
  • Lincoln, NE, Xtreme Bulls Challenge, 3/27/2020, 3/28/2020 CANCELED
  • Ocala, FL, Southeastern Pro Rodeo, 3/27/2020, 3/28/2020 RESCHEDULED TO 5/15-16/2020
  • Ocala, FL, Ocala Breakaway Roping, 3/27/2020, 3/28/2020 RESCHEDULED TO 5/15-16/2020
  • Redmond, OR, Redmond Breakaway Roping, 3/27/2020, 3/28/2020 POSTPONED
  • Redmond, OR, High Desert Stampede, 3/27/2020, 3/28/2020 POSTPONED
  • Springfield, MO, Ozark Empire Pro Rodeo, 3/27/2020, 3/28/2020 RESCHEDULED TO 5/29-30/2020
  • Tyler, TX, Tyler Rose City Roundup, 3/27/2020, 3/28/2020 POSTPONED
  • Waxahachie, TX, Ellis County Livestock Show & Rodeo, 3/27/2020, 3/28/2020 RESCHEDULED TO 5/28-30/2020
  • Raleigh, NC, Cinch World’s Toughest Rodeo, 3/29/2020, 3/29/2020 POSTPONED
  • Kissimmee, FL, RAM National Circuit Finals Rodeo, 4/2/2020, 4/4/2020 POSTPONED
  • Levelland, TX, ABC Pro Rodeo, 4/2/2020, 4/4/2020 RESCHEDULED TO 5/28-31/2020
  • Lauderdale, MS, Semi-Annual Ralph Morgan Rodeo, 4/3/2020, 4/4/2020 CANCELED
  • Logandale, NV, Clark County Fair & Rodeo, 4/8/2020, 4/12/2020 CANCELED

This is only a very small snapshot of who and what has been affected by this outbreak so far. We will try to keep our fans as updated as possible on upcoming events. If you have any update that you would like to submit, please let us know by commenting below. The western industry should come together more than ever for each other in this time of need. Stay safe and healthy, and God Bless everyone!

CLN Community & Event Sponsor

Hi everyone! I'm Krysta Paffrath, I am a proud Arizona native who has a passion for everything business and rodeo. I am beyond thrilled to be the Account Manager & Editor for Cowboy Lifestyle Network. With my background in social media marketing and running my own business, this was a natural fit for me to join the team. My adventurous and entrepreneurial spirit has guided me to work in many places like the WYO Quarter Horse Ranch in Thermopolis, Wyoming, a working cattle ranch in Seligman, Arizona and many places in between. I am passionate about preserving the western way of life and working with different brands to make that happen. If you're looking for a write-up, please shoot me an email!

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