Keynote Speaker Justin McKee Looking Forward to Spreading the Word & Amazing Qualities of the American Cowboy at a Convention Near You
We’re living in a renaissance of the American West. Western popularity is crossing deeper into mainstream everyday life because people are tired of the artificial and exaggerated. America is hungry for someone that is real and dependable with strength and good values. Keynote speaker Justin McKee’s goal this year, is for people to understand the American Cowboy is a great model for life and business. That person is the symbol of America and one of the greatest American icons ever.
Our speaker today is Justin McKee, and he still lives by a Cowboy Code that is based on values of integrity, hard work, faith, and courage. It was the Cowboy Code that tamed the West, and that same code still drives greatness today. Justin brings cowboy common sense into corporate leadership and sales, teaching a simple truth: success begins with trust, trust begins with believability, and believability is born from authenticity. If people don’t believe you, they won’t follow you, and they won’t buy from you.
Please Welcome Justin McKee
If you want something with power, purpose and lasting impact, stop right here. I want to invite you to give someone (yes, them… or maybe you) the opportunity to step into the arena of storytelling, presence, and authentic voice. Welcome to the 2026 Broadcasting Clinics of my Broadcast Academy.
At the Heart
At the heart of Justin’s work are two powerful pillars. The first is the purpose of life, helping people understand why they lead, sell, and communicate, so their passion, energy, and resilience come from something deeper than a paycheck or a title. The second is true identity, knowing who you are and which voice to listen to, because authentic confidence creates credibility, creativity, and passion.
With decades of experience as a professional broadcaster, rancher, and rodeo competitor, Justin helps leaders and sales teams communicate with confidence, lead with clarity, and perform with integrity, whether it’s in the boardroom, on a sales call, or under pressure.
Why This Isn’t Just Another Workshop
“I’ve been called “the voice of the West” for a reason… I know what it means to carry a mic, tell a story, and hold the attention of the crowd. The story, the inspiration, the crowd, that authenticity I’m bringing it into every moment of this clinic. From the first handshake to your closing reel, you’ll be trained not just to speak, but to connect.”
Justin McKee
In the past sessions, Justin McKee has taken it beyond just “how to announce” into “how to show up as you, amplified.” Imagine if you or your loved one who attends one of his clinics came home saying things like this:
“Hey Justin… I came into your clinic hoping to improve my on-camera presence, but I left with something so much bigger. You didn’t just teach broadcasting, you taught us how to think bigger, how to tell stories that matter…”
Alumni
“You can’t know how much you have positively impacted my life! Not only mine but my children as well…”
Alumni
That’s the kind of transformation we’re talking about.
What the 2026 Clinics Look Like
Dates are locked in, and spots are limited. Here’s where you (or your gift-recipient) can show up and step into something bigger:
March 15-17, 2026, at the Fort Worth Stockyards
April 26-28, 2026, at the Fort Worth Stockyards
At the clinic you’ll get:
- Three full days of immersive coaching consisting of foundations, live simulations, and career strategy
- Real-time mic time: live event segments, on-camera duties, hot-seat feedback loops
- Personalized career branding: you’re not just announcing, you’re building who you are and how you show up
- Connection with a community of storytellers, aspiring announcers, Western sports professionals, and people ready to step into the spotlight
The Gift That Keeps on Giving
Think about it: what’s one present that actually launches someone into something new, an opportunity, a fresh chapter, a bigger voice?
- It’s not just a class, it’s a career-accelerator.
- It’s not just a weekend, it’s a pivot.
- It’s not just encouragement, it’s empowerment.
Imagine telling someone:
“This year, I believe in your voice. I believe in your story. I believe you can step into that mic and command your platform.”
Real Talk: Who It’s For
- The aspiring announcer who’s been itching for their shot behind the mic.
- The rodeo athlete, livestock professional or Western-lifestyle creator who wants to step into broadcasts and live events.
- The person who’s ready to turn their personality, their story, their presence into something that connects, whether it’s local, regional, or national.
- And yes: even the beginner who thinks, “That sounds awesome, but where do I start?” We start here.
A Few Truths I’ll Tell You Straight
- Authenticity wins. I’ll push you to find your voice, not someone else’s. “Being the best version of yourself and being confident in who you are” is what sells.
- The “hot seat” is where the magic happens. You’ll be put into a live simulation audience, cameras, live timing and you’ll come out stronger.
- Story matters. More than the camera, more than the mic, what you say and how you say it is what captures hearts and minds.
- You’ll walk out changed. Not just a more polished presenter but someone who sees themselves differently, stepped into their platform differently.
Head over to www.justinmckeenow.com and register your hero or yourself for the 2026 sessions. Spots fill fast and this is not just first-come, it’s first-prepared.
Last Updated on 01/15/2026 by Aaron Kuhl
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