Kid Rock and PBR to Unite March 5 in the Fort Worth Stockyards!

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Kid Rock and PBR Unite March 2025. Photos by Google

On Wednesday, March 5, join Kid Rock and the PBR (Professional Bull Riders), alongside their partners from the Stockyards Heritage Development Co, Dallas Cowboys and the Cities of Fort Worth and Arlington, for a landmark announcement and fan rally around the biggest weekend in Western sports that will take over the Metroplex this May.

The sports entertainment extravaganza will be headlined by the most prestigious event in bull riding – the PBR World Finals – set to take over the iconic Cowtown Coliseum with Eliminations on May 8-11, followed by Ride For Redemption on May 14-15, before traversing Tarrant County to hold the culminating Championship on May 17-18 in nearby Arlington at AT&T Stadium. The 2025 PBR World Finals will pay out a record-setting $3.26 million to the competing athletes, including the $1 million bonus awarded to the season’s World Champion.

Kid Rock with Jelly Roll teaming up with PBR-Arlington, TX. Courtesy youtube.com.

Before the 2025 PBR World Champion is crowned, the transformative Kid Rock’s Rock N Rodeo will return to the home of the NFL’s Dallas Cowboys on May 16. During the reimagined rodeo, produced in partnership between multi-platinum award-winning American rock n’ roll icon Kid Rock and PBR, six teams, each led by a legendary rodeo head coach, will compete head-to-head in bracket-style competition, all mashed into a Kid Rock concert.

On March 5, Kid Rock and PBR, alongside their partners at the Stockyards Heritage Development Co, Dallas Cowboys and the Cities of Fort Worth and Arlington, will be joined by a star-studded panel of athletes to host a press conference and fan rally to reveal the latest news for the biggest weekend in Western sports. The group will include several of the legendary coaches for Kid Rock’s Rock N Rodeo along with top bull riders in the race for the 2025 PBR World Championship.

Photo courtesy Fort Worth Stock Show & Rodeo

WHO:

Kid Rock, Multi-Platinum Award-Winning American Rock ‘n Roll Icon

Sean Gleason, CEO and Commissioner, PBR

Craig Cavileer, Managing Partner, Stockyards Heritage Development Co.

Stephen Jones, President, AT&T Stadium and Chief Operating Officer, Dallas Cowboys

The Honorable Jim Ross, Mayor of Arlington

Kid Rock’s Rock N Rodeo Coaches

2025 PBR World Championship Contending Bull Riders

WHEN: Wednesday, March 5, 2025, at 11:30 a.m. CT

WHERE: Fort Worth Stockyards, 121 E Exchange Ave, Fort Worth, TX 76164

Patrick OD O'Donnell

The moment a bull's gate swings open—that's when Patrick "OD" O'Donnell feels most alive. From his early days riding bareback through Arizona pastures to revolutionizing the bull riding industry as President of Bull Riders Only, OD has lived the Western lifestyle he now champions as Founder of Cowboy Lifestyle Network. Growing up in Casa Grande's sunbaked agricultural heartland, he didn't just learn about horses and ranching, he lived it daily, developing the instincts and grit that would later attract 4 million followers to CLN's authentic voice. After his baseball days at the University of Arizona, OD saw something others missed: bull riding wasn't just a sport, but was compelling entertainment waiting for the right vision. Between 1990-1997, his leadership transformed local rodeo competitions into sold-out arena events that changed Western sports forever. Today, that same pioneering spirit drives CLN's coverage of everything from championship rodeos to the quiet heroism of ranch life. When he's not building the digital home for cowboy culture, you'll find OD supporting Harris Brothers Charity Foundation, leading CLN’s 25-year Christmas Toy Drive for Arizona kids, or sharing his love of horsemanship with special needs riders through Arizona's own Horses Help. Living proof that authentic Western values still have the power to transform lives.