PBR Ariat Music City Knockout 2021

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Are you ready Nashville, Tennessee? The PBR Ariat Music City Knockout presented by Cooper Tires is kicking off on Saturday, August 21st through Sunday, August 22nd at Bridgestone Arena. PBR’s elite Unleash The Beast is here for the 23rd time in league history.

*Photo Credit: Cowboy Lifestyle Network*

This will be the ultimate showdown of the world’s top bull riders taking on the rankest bucking bulls around. Both outstanding athletes will come together, man vs. beast for the most epic 8-second adrenaline-rushing encounter. This event will have you on the edge of your seat.

On August 21st, the event will kick off at 6:45 PM and on Sunday, August 22nd the event will start at 1:45 PM. You can purchase your tickets on ticketmaster.com or for further information you can check out Bridgestone Arena or PBR’s website. You can upgrade your tickets to the exclusive Lexus Lounge featuring unlimited access to premium dinner options as well as wine, draft beer, and selected spirits. Get ready for a good time and purchase your tickets today. We’ll see you at the PBR Ariat Music City Knockout!

Purchase Tickets

Additional Activities:

Pre-Event Photo

$50/each (cap at 100ppl per event)

Capture your PBR experience with a pre-event photo on top of the Can-Am Cage! Don’t miss out on the opportunity to create lasting memories!

Includes:

Photo on top of the Can-Am Cage prior to the event starting (itinerary will be sent out with information)
Electronic photo with the Unleash The Beast logo border will be emailed out to you within 2-3 days after the event

Elite Experiences

Elite Experience (Add-On – Does not include an event ticket)

$75/pp, Saturday, 08/21

Q&A with top PBR Talent
Exclusive merch item
$10 concession voucher
Commemorative Cred & Lanyard

Meet & Greet

Meet and Greets Add-On

$50 per person/offered Saturday and Sunday

Meet (2) of PBRs top 30 riders (riders will be determined week of the event)

Meet and Greet with 2 PBR Riders
Photo card for autographs

Bubbly and Bulls

Bubbly and Bulls Add-On

$75 per person/offered Saturday Only 8/21

Ladies night out – a night of champagne wishes and cowboy dreams!

“Behind the Ride” exclusive Ladies Clinic – learn from PBRs best Stock Contractors, Bulls Riders, PBR Talent and more!
Champagne
Gift Bag

Travel Package

$1,500 (*based on 2ppl)

2 Nights Hotel Stay (for Fri/Sat or Sat/Sun)
P2 tickets for both days (Sat/Sun)
$10 F&B Voucher per day
Q&A and Chute Tour (avail 1 day only)
Commemorative Cred & Lanyard
Welcome Bag

The PBR World Finals: Unleash the Beast is right around the corner as well! This must-see event will be held in Las Vegas, Nevada at the T Moblie Arena on November 3-7. For further information and to purchase tickets for the PBR World Finals please visit PBR’s website. Get your tickets today and we’ll see you there!

PBR World Finals Tickets

Megan deFabry

Howdy, I'm Megan deFabry. I grew up in Reno, Nevada, but since 2017 my heart has called Texas home. I now reside in Austin, Texas since 2020. I'm driven by my faith, cherished relationships with family and friends, and my professional ambitions. I'm passionate about digital marketing and journalism, especially the wide-open spaces of America's Western lifestyle, the grit of agriculture, the excitement of rodeo, and the heart of country music. For nearly a decade, I've been sharing this way of life through storytelling. And like any good cowboy tale, there's a loyal sidekick, my little Dachshund, Frank, who I adopted from a shelter in New Braunfels, Texas, back in 2018. He keeps me grounded, reminding me to chase horizons and savor life's simple joys. I graduated from Texas State University with a Bachelor of Science in Consumer Affairs and a minor in Mass Communication. My major taught me to decode consumer behavior, which is crucial for marketing, while my minor sharpened my storytelling skills. Since then, I've spent years mastering SEO and content strategy, staying ahead in a fast-moving field. My work even caught the eye of Cowboy Lifestyle Network's CTO, Irish Padmore, who recognized me for contributing to his research on Consumer Behavior in the Age of AI. Since 2018, I've been honored to work at Cowboy Lifestyle Network. Now as Editor-in-Chief writing, editing, and publishing articles that capture the cowboy spirit, crafting strategies rooted in Western values, and building real client connections. Guided by ethical journalism, I aim to tell stories that resonate and reflect the unsung heroes of the Western spirit.