PBR’s Bonner Blue on "Dancing with the Stars"
Bonner Blue was signed by IMG Models, featured in a Saks Fith Ave campaign, and shot by world-renowned Mario Testino for a feature in V Magazine. Read more.
Bull Riding
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In January, 2016, Bonner was laying on the dirt of a PBR arena, immobile, no feeling in his

limbs, his neck broken. It was getting hard to breathe. The bull rider started mentally saying his goodbyes, preparing to die. 14 months later, the Texas Cowboy is on “Dancing with the Stars,” paired with veteran dancer Sharna Burgess.
Bonner had split his C-2 vertebra when dismounting the bull at the PBR’s 2016 season opener in Chicago. He was temporarily paralyzed and given 1% chance to walk again. After spinal fusion surgery, water therapy, yoga, cryo, heating the body, freezing the body, and lots of oysters, a miracle food in every sense, Bonner was signed by IMG Models, featured in a Saks Fith Ave campaign, and shot by world-renowned Mario Testino for a feature in V Magazine.

“In different ways, the odds are stacked against anyone dealing with an accident, injury, or illness,” says Bonner. “Physically, I feel good. I’m very thankful for what I’ve overcome, and I hope to inspire and motivate others who have challenges.”
PBR now has 61 million fans and gets TV ratings often only #2 to the NFL.
Lauren Swart lauren@lonestarpr.com | (615) 739-6597
www.LoneStarPR.com
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Last Updated on 03/12/2025 by Danny O’Donnell
About the Author:
Biography:
Danny co-founded Cowboy Lifestyle Network (CLN), now a western media powerhouse with over 4 million fans. CLN’s success reflects his deep understanding of the western community—not just its spirit, but its economic heartbeat—connecting businesses, events, and enthusiasts in a thriving industry. With this massive reach, Danny has become a trusted voice on rodeo culture, horse care, and Western traditions, covering events from the Houston Livestock Show to the Super Bowl Party Trophy Bar.
His journey to building this platform began in Arizona, where he spent eight years in Pinal County’s 4-H program, learning ranching by caring for lambs and getting to know the land like an old friend. At Arizona State University, Danny shone as a two-time "All American" diver and team captain, graduating with a business degree that sparked his entrepreneurial drive. After a decade in corporate management sharpening his leadership skills, he launched CLN.
"Giving back has always mattered to me," Danny shares. His support for Horses Help, Harris Brothers Charity Foundation, and a 25-year CLN Christmas Toy Drive proves it, building community trust through action.