Ram debuts 2020 Built to Serve trucks

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In November, Ram began rolling out its Built to Serve truck models for 2020. The Built to Serve initiative recognizes those who are serving or have served in each branch of the military, and also encourages community volunteering. Learn more about this vehicle and initiate at any Earnhardt Auto Centers dealership, including Earnhardt RAM in Gilbert and Rodeo Chrysler Dodge Jeep Ram in Queen Creek.

Photo credit: Ram Trucks

Each military branch — Army, Marines, Air Force, Navy and Coast Guard — will be recognized with a specific Built To Serve RAM 1500 model in one of two specific colors, says an article in Motor 1. RAM plans to roll out the different special edition vehicles every three months, with the first debut near Veterans Day 2019. Unique colors for these editions include Gator, Diamond Black, Ceramic Gray, Patriot Blue, Anvil, Billet Silver, Tank, Flame Red, Spitfire and Bright White.

Photo credit: The Drive

Built to Serve commemorative-edition features will be available on all RAM body styles and powertrains, according to a review in Car and Driver. These include the U.S. flag and Built to Serve decal on the rear quarter-panels. Other special features include black grille, surround, bumpers, badges, side steps and dual four-inch exhaust tips. The trucks also sport Technical Gray 20-inch aluminum wheels and body-color wheel flares. Inside, each vehicle has armed forces-inspired details, including Velcro surfaces for owners to apply patches to personalize their vehicles.

Photo credit: Top Speed

These models will also offer off-road-ready features like all-terrain tires, an electronic-locking rear axle, hill-descent control, front suspension skid plate, steering gear skid plate, fuel tank skid plate, transfer case skid plate, tow hooks and heavy-duty off-road-calibrated front and rear shock absorbers, according to a review by Garber Chrysler Dodge Jeep Ram in Michigan.

Photo credit: Fox News

The Built to Serve trucks are part of Ram’s national volunteer initiative called Ram Nation. It encourages grassroots volunteer events with the goal to reach 1.3 million volunteer hours of service nationwide by Veteran’s Day 2020.

If you’d like to be part of this initiative, visit Ram Nation, where you can learn more and sign up for local volunteer opportunities.

Carolyn Sostrom

Carolyn Sostrom is a long-time Arizona resident who loves desert sunsets, warm weather, Zumba, and the Western lifestyle. She attended Saguaro High School in Scottsdale and then Arizona State University, earning a bachelor’s degree in journalism. Similarly to the protagonist in *The Devil Wears Prada*, Carolyn moved to New York City right after college. She started working for the fashion magazine company Conde Nast but never transitioned to the dark side. After a few years, she left New York in the rearview mirror and returned to her home state, taking a reporter job at the *Apache Junction Independent*. With over 30 years of freelance writing experience, Carolyn especially enjoys writing about community events and profiling individuals who are making a difference in their communities. She had the pleasure of interviewing a variety of cowboy personalities for an article she wrote for the *Scottsdale Independent* about the history of DC Ranch and its roots as a working ranch. Now, her Western adventures with CLN have her diving into the rugged automotive scene, exploring the trucks and rigs cowboys rely on for work, home, and play, a niche where grit meets horsepower. She works at Raising Special Kids, a nonprofit resource center for families of children with disabilities and special healthcare needs. Carolyn also volunteers with the Autism Society of Greater Phoenix. Carolyn believes that everyone has a story, and she loves connecting with others to hear their stories. She’s dedicated to ethical journalism and accurate reporting, which shines through in her storytelling.