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Dee Jay Silver with This Is Country and Western Wishes at Rodeo Cowboy Marketplace Day 4

This Is Country partnered with charitable organization Western Wishes with live shows at Rodeo Cowboy Marketplace introduces wish kids to their heroes.

Dee Jay Silver sits on stage after meeting wish kids from Western Wishes.

Partnering with the charitable organization Western Wishes, This Is Country added a segment to their daily live show at the Rodeo Cowboy Marketplace during NFR to introduce wish kids to the artists and rodeo stars that are their heroes.

Justin Boots presents their gifts to Hannah and Jake

Justin Boots presents their gifts to Hannah and Jake


The show on Sunday, December 4 featured three Western Wishes’ kids, Hannah, who was previously diagnosed with Stage 4 Hodgkin Lymphoma, Jake, who has been diagnosed with Juvenile Diabetes, and Zach, who injured himself in a heroic effort to save someone else.
The kids were given the opportunity to meet country music’s Dee Jay Silver, who performs every night during NFR at MGM Grand’s Gold Buckle Zone.
Clyde and Elsie Frost (Parents of late rodeo legend Lane Frost) with Brian Doty

Clyde and Elsie Frost (Parents of late rodeo legend Lane Frost) with Brian Doty


Western footwear company Justin Boots also made an appearance to present each child with their very own pair of cowboy boots.
After the show, the Fashion Posse took wish kid, Hannah, around the booths at Cowboy Christmas to deck her out in the latest of Western fashion for the rodeo.

Clyde and Elsie Frost (Parents of late rodeo legend Lane Frost) with Brian Doty while Dee Jay Silver sits on stage after meeting wish kids from Western Wishes.

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