Help Crown the RIO ROUND-UP as the #1 NFR Viewing Party in Las Vegas

Take the Official 2025 Wrangler NFR Post-Event Survey

The dust has settled on an unforgettable 40th Anniversary of the Wrangler National Finals Rodeo in Las Vegas, and one thing is crystal clear. NFR Week is not just about what happens inside the arena. It is about the energy, the community, and where fans come together to watch it all unfold.

This year, the RIO Las Vegas became the heartbeat of NFR Viewing Parties, and now we need your help to make it official.

Your Voice Matters and It Starts With the Survey

Las Vegas Events has released the official 2025 Wrangler NFR Post-Event Survey, and this is where fans get to speak up about their experience during NFR Week.

By taking just a few minutes to complete the survey, you will:

• Share feedback on your 2025 Wrangler NFR experience
• Help recognize the best NFR Viewing Party in Las Vegas
• Be entered to win a pair of tickets to the first performance of the 2026 Wrangler NFR

Why Vote for the RIO?

For thousands of fans, RIO Round-Up was not just a viewing party. It was NFR headquarters. From wall-to-wall screens and packed crowds to nightly energy that rivaled the Thomas & Mack, RIO delivered:

• A true rodeo fan atmosphere
• Nonstop NFR coverage and viewing parties
• A place where fans, athletes, brands, and families all came together
• Live entertainment, giveaways, and unforgettable nights during NFR Week

If you watched even one round at the RIO, you felt it. This was where the action lived.

Voting Tips

The are multiple pathways that get you to the voting area for voting for the best NFR viewing party. Whether selecting that you did attend the NFR in person at Thomas and Mack or not, the voting template will continue to the area discussing best viewing party and shopping experiences.

Click the Survey Link: Start the NFR Survey Here

The Secret Key: When asked if you attended Cowboy Christmas, select “YES.” Keep Clicking “Next”: You’ll pass through a few questions about shopping and the arena. Don’t stop!

The “In-Person” Question: It will ask if you attended the NFR in person at the Thomas & Mack.

Tip: Even if you didn’t have arena tickets, you can select “Yes” to ensure you see all the experience questions! If selecting “No” a few additional questions will appear and scroll down to the question “Did you attend one of the NFR live presented by Teton Ridge hotel viewing parties during the wrangler NFR?”

The Viewing Party Section: Look for the drop down to select which property you attended the viewing party.

Write Us In: Give Matt a Shout-out: There’s usually a comments section at the end. Be sure to mention that Matt Merritt made the experience unforgettable! When asked to name your favorite NFR viewing party, type in Rio Round Up!

The Dust Has Settled, But the Party Isn’t Over! 

The 2025 Wrangler National Finals Rodeo was one for the history books. Celebrating 40 years in Las Vegas brought a level of energy we’ve never seen before from the record-breaking rides at the Thomas & Mack to the electric atmosphere pulsing through the city every single night. If you spent your NFR nights with us at the Rio Round Up, you know we didn’t just watch the rodeo; we lived it.

The Man, The Myth, The Legend: Matt Merritt

Let’s be honest a viewing party is only as good as the man on the mic, and Matt Merritt absolutely knocked it out of the park this year! As our incredible emcee, Matt didn’t just keep the show moving; he kept the energy through the roof.

Whether he was cracking jokes, leading the crowd in a roar, or giving us those expert insights only he can provide, Matt made the Rio Round Up the most entertaining seat in Las Vegas. If his hosting was a highlight of your NFR experience, make sure to let the organizers know!

Dust Off Your Boots on Vegas’ Biggest Stage

When the final buzzer sounded, the party was just getting started on one of the biggest dance floors in all of Las Vegas! The energy stayed electric long after the rodeo ended, thanks to our lineup of incredible live country bands that kept the music loud and the spirits high. From two-stepping to line dancing, seeing the floor packed with boots and hats every night was the ultimate way to celebrate the 40th anniversary of NFR in Vegas.

Let’s Make It Official: Help Rio Round Up Take the Gold!

If you:

• Watched the NFR at the RIO
• Met friends there
• Felt the crowd erupt on big rides
• Made memories that will last long after the chutes closed
• Or experienced the Rio Round-Up NFR Viewing Party through our website or social media channels

This is your moment to help crown the RIO as the #1 NFR Viewing Party in Las Vegas. If you loved the massive screens, the cold drinks, and the unbeatable camaraderie at our viewing party, we need your help to officially crown Rio Round Up as the best viewing party in Vegas! The NFR is officially conducting its Post-Event Survey, and this is your chance to make your voice heard.

Thank you for being part of the tradition. We will see you back in Las Vegas next December in 2026, and we will see you at RIO Las Vegas.

Last Updated on 12/20/2025 by Aaron Kuhl

About the Author:

Aaron Kuhl

Biography:

Aaron Kuhl is a passionate advocate for the western lifestyle, bringing a wealth of experience and expertise to his role as Chief Operating Officer (COO) at Cowboy Lifestyle Network (CLN). Growing up as an Arizona native, with a mother who worked for Wrangler Western for over 30 years, Aaron was immersed in the cowboy culture from a young age. Aaron and his sister Heather grew up watching rodeos, as their grandfather and uncle were PRCA ProRodeo cardholders. This early exposure has given him a profound understanding and appreciation for the western way of life.

Aaron went to Corona del Sol High School in Tempe, AZ, then to the University of Arizona in Tucson, AZ, where he received a Bachelor of Science after creating his own major. This unique course of study wove together Business Marketing, Geography, Sociology, Philosophy, and Religion.

After graduating from the University of Arizona, Aaron joined CLN in its nascent stages, contributing to its growth and development over the past decade. As COO, Aaron manages operations, using AI to streamline processes and analyze data, ensuring CLN remains a leading voice. With expertise in business development, he innovates and cultivates client relationships, supporting CLN’s exponential growth.

Beyond his professional accomplishments, Aaron values his faith, family, and friends, which are the cornerstones of his life. This personal foundation, combined with his professional expertise, makes him a trusted and authoritative voice in the western lifestyle community.

Aaron’s commitment to philanthropy is the bedrock of his personal ethos. He actively supports local Arizona organizations such as the American Heart Association, the Boys & Girls Club, Chandler Compadres, Horses Help, Harris Brothers Charity Foundation, and Darkhorse Benefits and Operation Guardian (among others), reflecting his dedication to giving back and strengthening the community he calls home.

Through his work, Aaron aims to preserve and promote the traditions of the west, ensuring that the spirit of the cowboy lives on for future generations.

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