Coors is an established beer company that is known for its American values and its excellent beer. This is the beer that hard-working Americans have been reaching for decades when relaxing with family and friends, and it is a product sold at many concerts, sporting events and rodeos across the country.
In an effort to reach out to its customers and to support small-town communities, there is now a Coors sponsorship rodeo arena in small-town program that is transforming small-town life in several communities across the United States.
The Importance of Rodeo in Small Town America
In small towns across the country, families from across the community and from outlying areas regularly come together for rodeo events. These are local or regional rodeo events that bring those from outlying areas into a community for days and evenings of festivities. The festivities include traditional events like calf-roping and barrel racing as well as bull riding and others. Rodeo is part of the culture of small towns, and small towns are the backbone of America. These are communities that retain and cherish values like hard work and ethics, and the Coors sponsorship rodeo arena in small-town program is supporting communities.
How Arena Sponsorships Help Communities
In some smaller communities, the Coors Banquet Rodeo Program has resulted in the construction of rodeo arenas that otherwise would not have been constructed. Many arenas are constructed by local companies or by the government, but funds are not always available to do so. With arena sponsorship from Coors, these facilities would not be built. The communities, including in Amarillo and Boulder, would not have arenas where rodeos could be hosted. With the construction of these arenas, communities can come together regularly in a dedicated facility, and the facility space could be leased out for other special events. This truly is a benefit to these communities, and other communities may benefit from construction in the future.
Coors is a company that is dedicated to promoting American values and in giving back to communities. Rodeo is a hallmark of small-town life, and it is a true tradition that those of all ages can enjoy. Through the Coors sponsorship rodeo arena in small-town program, arenas are being constructed in communities with financial benefits from Coors. In this way, Coors is able to give back to the communities that have supported it over the years. Cowboy Lifestyle Network thanks Coors for everything they do for rodeo and the Western lifestyle.
Meet the Banquet Rough Riders
“The Banquet Rough Riders are some of the toughest and hardest working athletes in rodeo. Sure, there will be bumps, bruises and broken bones. But when the dust settles, they all want the same thing: to keep the cowboy spirit alive.” – Coors Banquet
Meet the Banquet Rough Rider team as they discuss their careers and what the rodeo means to them. Some of the team members include Fallon Taylor, Beau Hill, Dustin Flundra, Matt Reeves and the Minor brothers.
See more Rough Rider videos here: http://bit.ly/BanquetRoughRiders
Aaron Kuhl Aaron Kuhl is a passionate advocate for the western lifestyle, bringing a wealth of experience and expertise to his role as Chief Operating Officer (COO) at Cowboy Lifestyle Network (CLN). Growing up as an Arizona native, with a mother who worked for Wrangler Western for over 30 years, Aaron was immersed in the cowboy culture from a young age. Aaron and his sister Heather grew up watching rodeos, as their grandfather and uncle were PRCA ProRodeo cardholders. This early exposure has given him a profound understanding and appreciation for the western way of life. Aaron went to Corona del Sol High School in Tempe, AZ, then to the University of Arizona in Tucson, AZ, where he received a Bachelor of Science after creating his own major. This unique course of study wove together Business Marketing, Geography, Sociology, Philosophy, and Religion. After graduating from the University of Arizona, Aaron joined CLN in its nascent stages, contributing to its growth and development over the past decade. As COO, Aaron manages operations, using AI to streamline processes and analyze data, ensuring CLN remains a leading voice. With expertise in business development, he innovates and cultivates client relationships, supporting CLN’s exponential growth. Beyond his professional accomplishments, Aaron values his faith, family, and friends, which are the cornerstones of his life. This personal foundation, combined with his professional expertise, makes him a trusted and authoritative voice in the western lifestyle community. Aaron’s commitment to philanthropy is the bedrock of his personal ethos. He actively supports local Arizona organizations such as the Boys & Girls Club, Chandler Compadres, Horses Help, Harris Brothers Charity Foundation, and the American Heart Association (among others), reflecting his dedication to giving back and strengthening the community he calls home. Through his work, Aaron aims to preserve and promote the traditions of the west, ensuring that the spirit of the cowboy lives on for future generations.
