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From the Lens of Bar MC Media

Photos provided by and credited to Bar MC Media

Bar MC Media was founded in 2018 by an equal partnership between Meagan McElya and Brandon McDow, who now have over 15 years of media and marketing experience combined. Their journey with Bar MC Media began by shooting local jackpot team roping events in the Brazos Valley area. Eventually, these projects grew into larger events such as the Brazos Valley Fair CPRA Rodeo, Seth Broesche Memorial Event, AP Cattle Co Invitational, Ricky Canton Calf Roping events, and more.

Credit to Bar MC Media. Pals Productions Ranch Rodeo, Terrell, Texas

Since then they have branched out to cover media assignments at Professional Bull Riders (PBR) events, Womenโ€™s Professional Rodeo Association World Finals, The American Rodeo, and even the Houston Livestock Show and Rodeo. Some of their biggest goals are to shoot the National Finals Rodeo in Las Vegas, Nevada, and make a summer run to capture July rodeos during Cowboy Christmas.

Credit to Bar MC Media. Pals Productions Ranch Rodeo, Glen Rose, Texas

In March 2020, the COVID-19 pandemic caused a huge shift in the events they had planned to cover that upcoming summer and fall. Many of them were canceled or had to reduce their budgets, and the first line item to go was media/marketing. This was both a huge frustration, but also a perfect opportunity for Meagan and Brandon to refocus their production time on the outdoors industry. Both avid outdoorsmen, they spent a lot of time on their own personal hunting and fishing adventures throughout the state of Texas. They began vlogging those adventures and eventually started to invest in additional equipment specifically for field production.

Credit to Bar MC Media. Appaloosa (ApHC) World Show – Fort Worth, Texas

Now they have grown to a point where they have not only captured their own outdoor adventures but have also joined multiple individuals on their hunts as field producers, capturing their stories as well. In addition, they have found that many ranch owners and outdoor brands have a need for quality content creation from individuals who know the industry, not just how to run a camera.

Credit to Bar MC Media.โ€œThe Eightโ€, near Del Rio, Texas

Today, Bar MC Media is considered a full-service content marketing firm, but its main focus continues to be on visual storytelling through photography and videography in both the western and outdoor industries. One of their latest ventures has been into the world of western weddings, where they now offer both photography and videography options for couples planning their big day. To learn more about them, visit their website or follow them on Facebook and Instagram.

CLN Community & Event Sponsor

Hi everyone! I'm Krysta Paffrath, I am a proud Arizona native who has a passion for everything business and rodeo. I am beyond thrilled to be the Editor in Chief for Cowboy Lifestyle Network. With my background in digital marketing and rodeo, this was a natural fit for me to join the team. My adventurous and entrepreneurial spirit has guided me to work in many places like the WYO Quarter Horse Ranch in Thermopolis, Wyoming, a working cattle ranch in Seligman, Arizona, and many places in between. I am passionate about preserving the western way of life and working with different brands and rodeos to make that happen. If you're looking for a write-up, please shoot me an email at Learn more about me at Looking forward to hearing from you!

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