Houston Livestock Show and Rodeo Podcast – Episode 1

Welcome to our Legends of the Old West Podcast “Bonus Series” on Rodeo Houston! In these episodes, we’ll take you behind the scenes of the Houston Livestock Show and Rodeo, the largest entertainment event of its kind in the world.

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It’s a 3-week extravaganza held every spring in Houston, Texas. From February 25 to March 17, thousands of people flock to the grounds around NRG Stadium, the home of the Houston Texans, to take in the livestock shows, rodeo events, and concerts featuring some of the biggest performers in the world. In these three episodes, you’ll learn about the history of the event and its unique mission; you’ll hear from some of the top rodeo athletes, and you’ll hear exclusive interviews with musicians.

Episode one starts and ends with the tale of George Strait’s legendary first performance at Rodeo Houston in 1983 – a story you don’t want to miss by Leroy Shafer, the former Chief Operating Officer of the Rodeo Houston.

In between this incredible story, you’ll hear the about the history, the evolution and the mission of Rodeo Houston, as well as some some hints as to what might be coming in the future from current President and CEO Joel Cowley, and the incredible volunteer effort that makes this massive event possible from Chairman of the Board, Jim Winne.

Make sure to check out the full story on what happens in this episode of Houston Livestock Show & Rodeo.

To find out how this podcast started, check out Legends of the Old West Podcast, or listen & subscribe on your favorite podcast app.

Visit Black Barrel Media ( https://www.blackbarrelmedia.com/podcasts ) to discover their new series “Infamous America.” Their new podcast series explores the wildest and darkest chapters of American history. Season One features the tale of the Salem witch trials.

Now playing: Bonus Season — Houston Rodeo

Last Updated on 03/12/2025 by Danny O’Donnell

About the Author:

Danny O'Donnell

Biography:

As the co-founder of Cowboy Lifestyle Network (CLN) Cowboy Lifestyle Network - now a western media powerhouse with over 4 million fans, Danny has become a trusted voice in rodeo culture, horse care, and Western traditions. CLN’s success is no accident; it’s built on Danny’s deep understanding of the Western way of life-its values, people, and economic engine. His work connects brands, events, and fans across a thriving industry, from the Rodeo Scottsdale to the Super Bowl Party Trophy Bar.

Danny’s journey from Arizona ranch life to Western media trailblazer is rooted in authenticity, grit, and community. Danny’s passion started early, shaped by eight years in Pinal County’s 4-H program, where he raised lambs and learned ranching hands-on. At Arizona State University, he became a division 1 collegiate diver, team captain, and earned a B.S. degree - fueling his entrepreneurial spirit. After a decade of corporate management experience, he launched CLN with his brother Patrick to amplify the voice of the Western community.

"Giving back has always mattered to me," Danny shares. His ongoing support for Horses Help, Harris Brothers Charity Foundation, and a 25-year CLN Christmas Toy Drive speaks volumes. Through action, Danny has built not just a brand, but a legacy of trust and impact in the Western world.

CLN Community & Event Sponsor