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PBR BFTS: Monster Energy Buck Off at Madison Square Garden 2017

Join in on all the action to start off 2017 with a wild and rank time! The PBR Built Ford Tough Series kicks off the 2017 season in New York January 6-8, at the incredible Madison Square Garden!

Bull Riding

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Mason Lowe


Professional Bull Riders kick off their 2017 PBR Built Ford Tough Series season in New York, January 6-8, at Madison Square Garden. This is the 11th consecutive year that professional bull riding, considered the “Toughest Sport on Dirt”, will delight bull riding fans with a 3-day exhibition that begins a rough-and-tumble 26-city tour.

Flint Rassmussen


Tickets for this highly popular PBR event are going quickly for this always sold out professional bull riding spectacular that gathers the top 35 bull riders from around the globe. They master two-ton ornery bulls while bucking and gyrating atop 8-inches of dirt brought in especially for the Built Tough Ford Series sporting event, covering the Madison Square Garden ice rink normally used by the New York Rangers.

Tanner Byrne


The breathtaking action begins at 8 p.m. on Friday, January 6, with the fierce professional bull riders competition continuing at 6:50 p.m. on Saturday, January 7 and again at 6:50 p.m. on Sunday, January 8. What is making true-blue fans of the sport even more excited is that the appearance of the PBR Built Ford Tough Series event in 2017 marks the second year in a row that PBR elite seats will be available for purchase to provide a truly VIP experience.
Priced at $505 each, the elite seats are located right in the center of the exciting action next to the chutes where the professional bull riders exit the holding stalls into the Madison Square Garden arena. These seats entitle ticket holders to a pre-event reception with refreshments, backstage tours, and a once-in-a-lifetime opportunity to meet and greet the PBR riders themselves, the best of the best Professional Bull Riders on the circuit today.

JB Mauney


Among the contenders for $140,000 in prize money awarded to the winner of the 2017 Built Ford Tough Series competition are names well known to devotees of the sport of bull riding. Among the riders scheduled to return to New York are two-time World Champion bull rider J.B. Mauney, joined by fellow Monster Energy riders Gage Gay, Robson Palermo, Chase Outlaw and Reese Cates.

Reese Cates


General admission tickets, available at all Ticketmaster outlets, online at www.ticketmaster.com, or by phone at 1-800-745-3000, range in price from $25 to $207. The winner of the January competition will continue to compete in other cities along the tour, including Chicago, Anaheim and Dallas, in hopes of capturing the World Championship belt buckle and one million dollars.
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Last Updated on 01/25/2019 by Aaron Kuhl

About the Author:

Biography:

Aaron Kuhl is a passionate advocate for the western lifestyle, bringing a wealth of experience and expertise to his role as Chief Operating Officer (COO) at Cowboy Lifestyle Network (CLN). Growing up as an Arizona native, with a mother who worked for Wrangler Western for over 30 years, Aaron was immersed in the cowboy culture from a young age. Aaron and his sister Heather grew up watching rodeos, as their grandfather and uncle were PRCA ProRodeo cardholders. This early exposure has given him a profound understanding and appreciation for the western way of life.

Aaron went to Corona del Sol High School in Tempe, AZ, then to the University of Arizona in Tucson, AZ, where he received a Bachelor of Science after creating his own major. This unique course of study wove together Business Marketing, Geography, Sociology, Philosophy, and Religion.

After graduating from the University of Arizona, Aaron joined CLN in its nascent stages, contributing to its growth and development over the past decade. As COO, Aaron manages operations, using AI to streamline processes and analyze data, ensuring CLN remains a leading voice. With expertise in business development, he innovates and cultivates client relationships, supporting CLN’s exponential growth.

Beyond his professional accomplishments, Aaron values his faith, family, and friends, which are the cornerstones of his life. This personal foundation, combined with his professional expertise, makes him a trusted and authoritative voice in the western lifestyle community.

Aaron’s commitment to philanthropy is the bedrock of his personal ethos. He actively supports local Arizona organizations such as the Boys & Girls Club, Chandler Compadres, Horses Help, Harris Brothers Charity Foundation, and the American Heart Association (among others), reflecting his dedication to giving back and strengthening the community he calls home.

Through his work, Aaron aims to preserve and promote the traditions of the west, ensuring that the spirit of the cowboy lives on for future generations.

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