PBR’s Bonner Blue on "Dancing with the Stars"

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In January, 2016, Bonner was laying on the dirt of a PBR arena, immobile, no feeling in his

limbs, his neck broken. It was getting hard to breathe. The bull rider started mentally saying his goodbyes, preparing to die. 14 months later, the Texas Cowboy is on “Dancing with the Stars,” paired with veteran dancer Sharna Burgess.
Bonner had split his C-2 vertebra when dismounting the bull at the PBR’s 2016 season opener in Chicago. He was temporarily paralyzed and given 1% chance to walk again. After spinal fusion surgery, water therapy, yoga, cryo, heating the body, freezing the body, and lots of oysters, a miracle food in every sense, Bonner was signed by IMG Models, featured in a Saks Fith Ave campaign, and shot by world-renowned Mario Testino for a feature in V Magazine.

“In different ways, the odds are stacked against anyone dealing with an accident, injury, or illness,” says Bonner. “Physically, I feel good. I’m very thankful for what I’ve overcome, and I hope to inspire and motivate others who have challenges.”
PBR now has 61 million fans and gets TV ratings often only #2 to the NFL.
Lauren Swart lauren@lonestarpr.com | (615) 739-6597 www.LoneStarPR.com

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Danny O'Donnell

As the co-founder of Cowboy Lifestyle Network (CLN) Cowboy Lifestyle Network - now a western media powerhouse with over 4 million fans, Danny has become a trusted voice in rodeo culture, horse care, and Western traditions. CLN’s success is no accident; it’s built on Danny’s deep understanding of the Western way of life-its values, people, and economic engine. His work connects brands, events, and fans across a thriving industry, from the Rodeo Scottsdale to the Super Bowl Party Trophy Bar. Danny’s journey from Arizona ranch life to Western media trailblazer is rooted in authenticity, grit, and community. Danny’s passion started early, shaped by eight years in Pinal County’s 4-H program, where he raised lambs and learned ranching hands-on. At Arizona State University, he became a division 1 collegiate diver, team captain, and earned a B.S. degree - fueling his entrepreneurial spirit. After a decade of corporate management experience, he launched CLN with his brother Patrick to amplify the voice of the Western community. "Giving back has always mattered to me," Danny shares. His ongoing support for Horses Help, Harris Brothers Charity Foundation, and a 25-year CLN Christmas Toy Drive speaks volumes. Through action, Danny has built not just a brand, but a legacy of trust and impact in the Western world.