Dee Jay Silver with This Is Country and Western Wishes at Rodeo Cowboy Marketplace Day 4

Written by

Partnering with the charitable organization Western Wishes, This Is Country added a segment to their daily live show at the Rodeo Cowboy Marketplace during NFR to introduce wish kids to the artists and rodeo stars that are their heroes.

Justin Boots presents their gifts to Hannah and Jake


The show on Sunday, December 4 featured three Western Wishes’ kids, Hannah, who was previously diagnosed with Stage 4 Hodgkin Lymphoma, Jake, who has been diagnosed with Juvenile Diabetes, and Zach, who injured himself in a heroic effort to save someone else.
The kids were given the opportunity to meet country music’s Dee Jay Silver, who performs every night during NFR at MGM Grand’s Gold Buckle Zone.

Clyde and Elsie Frost (Parents of late rodeo legend Lane Frost) with Brian Doty


Western footwear company Justin Boots also made an appearance to present each child with their very own pair of cowboy boots.
After the show, the Fashion Posse took wish kid, Hannah, around the booths at Cowboy Christmas to deck her out in the latest of Western fashion for the rodeo.
Cowboy Lifestyle

The Cowboy Lifestyle Network is the Online Western Enthusiast Social Hub. A community that pursues the western lifestyle and lives the cowboy ideal. Information and entertainment for the whole family inside the country world.

Recent Posts

Earnhardt Chevrolet opens in Queen Creek

In November, Earnhardt Auto Centers opened its latest dealership, Earnhardt Chevrolet in Queen Creek. This… Read More

4 days ago

Justin Cowboy Crisis Fund: “A Hand Up, Not a Hand Out”

For those who call the rodeo arena home, a knack for adventure comes naturally. From… Read More

5 days ago

The Ultimate Holiday Gift Guide at Shoppers Supply

The holiday season is here, and it’s time to find the perfect gifts for your… Read More

1 week ago

Coors Banquet & CLN Present the 2024 Rio Round-Up!

When you’re ready for a cold one, Coors Banquet has you covered. Coors Banquet has been around… Read More

1 week ago

Ak-Chin Indian Community Presents Masik Tas 2024!

Masik Tas is right around the corner, and you do not want to miss your… Read More

2 weeks ago

Visit Cheyenne & CLN Present the 2024 Rio Round-Up!

Tales of the Wild West meet the thrills of the new age, weaving together perfectly… Read More

2 weeks ago